I’m Brianna.
I am a marketing and communications professional with 5+ years of experience developing brand identity and voice, with a focus on clarity. I'm currently London based, but happy to connect about projects in the Minneapolis area, too.Â
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I hold a BA in Journalism (Strategic Communications emphasis) with a Minor in Anthropology, and have recently completed an MA in Applied Linguistics.
Creative Profile
Role
Marketing Coordinator
Brand Strategist
Focus
Language & Culture
Copywriting and Editing
Brand Identity
Content Strategy
Works With
Organizations with strong cultural impact
Recent Highlights
A little bit of what I've been up to lately.
International Student Recruitment Marketing
In partnership with UCL's IOE faculty, I and two other American postgraduate students shared our experiences with pursuing grad school in London. Promotional video was shared on Instagram, LinkedIn, and Youtube.
Schmitt Music Website
Overhaul Project
As marketing coordinator, my role in the transition from Wordpress & BigCommerce to an integrated Shopify site focused on leading CRM integration and creative direction for all web assets. I also wrote copy for all content pages.
NSO Communications Committee
I am an avid amateur violist, and while playing with the Northern Symphony Orchestra, I was invited to join the communications committee where I took on social media management for the community orchestra, and led a special interview project with the founding director in honor of his retirement.
Director of Photography
While at Schmitt Music, I took point on developing brand identity including leading a lifestyle photoshoot creating a library of brand-specific stylized photography assets. I recruited a photographer and volunteer models, and directed all aspects of the shoot, leading to a robust set of custom photographs that elevate the brand's digital presence.